Channel Manager, E-Commerce - Kohler, WI (relocation avail)

As a Channel Manager – E-Commerce, this is your unique opportunity to set your mark and live on the leading edge. Under limited supervision, the Channel Manager – E-Commerce is responsible for executing tactics and strategic marketing activities. This would involve developing and implementing marketing strategies, programs, and promotions targeted at Kohler’s customer base. You will be responsible for identifying customer needs and business opportunities within the assigned channel and developing programs for customers and consumers to drive sales through the assigned channel. Once developed, the Channel Manager – E-Commerce is responsible for the launch, implementation, and administration of these programs.

HOW YOU WILL CONTRIBUTE

· Properly present and protect the Kohler brand in the assigned channel.

· Develop merchandising and point of purchase material that drives sales and is “on brand”.

· Plan, forecast, and implement marketing programs and promotions for the channel. Include special promotions, buying opportunities, rebate programs, and ongoing support programs for product categories and market segments

· Serve as a liaison between sales and product management. Work with product management to analyze and evaluate the performance of product categories.

· Understand trends, potential demand, and competition; make recommendations to develop and introduce new products that increase sales.

· Develop and coordinate policies and guidelines to support long-term objectives.

· Drive growth and positioning of Kohler and other Kohler brands in key channels.

· Monitor the success, impact, and contribution of all programs, and communicate this information to management on a timely basis.

· Develop strategies and support programs to increase penetration of Kohler products to include pricing, marketing programs, and communication pieces.

· Develop annual business plan for the assigned channel.

· Monitor competitor promotions for each product group. Apprise product management of competitor activities and changes in the marketplace.

· Provide Product Management with ongoing analyses and evaluations of performance of initiatives, trends, potential demand, and competition, making recommendations to increase sales.

MINIMUM REQUIREMENTS - WHAT YOU NEED TO QUALIFY

· Requires a Bachelor’s Degree in Marketing or related field

· 6+ years of prior experience in sales, marketing, channel management, and/or product development with progressively more responsibility and a track record of results are required.

· At least 1-year experience with P&L and/or budgeting is required

· Must possess a keen analytical mind, be strong on planning, detail, and accuracy, and be a demonstrably creative thinker.

· Must possess substantial skills in written and oral communication with all levels of management and with outside contacts

· Travel: 20%

SKILL PREFERENCES – HOW YOU CAN STAND OUT

· MBA/MS preferred

· Previous supervisory or coaching experience preferred.

U.S. relocation available, no sponsorship

Contact me to apply!

Please send resume and summary of qualifications to kimberly.hughes@rightthinginc.com